Unlock Massive Pinterest Follower Growth

Unlock the secrets to exponential Pinterest growth and transform your blogging revenue! I’m thrilled to share the exact strategies I used to organically grow my Pinterest followers from a modest 22,000 to over 100,000 in just two years. More than just followers, this method also dramatically doubled my blog’s page views, directly impacting my income. This comprehensive guide will equip you with actionable tips to replicate my success, focusing on sustainable, organic growth that truly makes a difference.

My journey to mastering Pinterest traffic has been a two-year intensive endeavor. I dedicated countless hours to understanding the platform’s algorithm, experimented with various techniques, and refined my approach. This involved listening to numerous industry podcasts, attending insightful blogging conferences, and even briefly entrusting my account to external management (a learning experience I’ll delve into another time!). Through consistent effort and strategic experimentation, I developed a unique method that delivers substantial, organic growth. This isn’t about quick fixes or paid promotions; it’s about building a robust, engaged audience that genuinely values your content.

If you’re ready to see your Pinterest account grow at an accelerated rate, potentially doubling your followers and page views annually, then you’re in the right place. I’m going to meticulously break down every step I took, enabling you to implement a focused strategy for increasing your Pinterest followers organically, which in turn will significantly boost your website traffic and, ultimately, your blogging income.

For those aspiring to build their own profitable online presence, understanding how to start a blog and make money is an invaluable first step that complements any Pinterest growth strategy.

Before we dive into the specifics, let me establish some context about my background and the philosophy behind my success:

• I am a full-time blogger, which means my work week often extends beyond 40 hours, sometimes including weekends. While I’m actively working on improving my work-life balance, my passion for what I do often makes me a dedicated workaholic.
• Blogging is my primary source of income, and I am the main financial provider for my family. My husband is incredibly supportive and proud of this achievement.
• My blogging journey began as a casual hobby six years ago. I initially had no idea that blogging could evolve into a legitimate and lucrative career path.

• Approximately four years ago, I made a conscious decision to shift from viewing blogging as a hobby to treating it as a serious business. This mindset change was pivotal.
• Achieving significant growth, such as doubling traffic and followers, demands consistent time, unwavering effort, and genuine dedication. It’s not a matter of simply pushing a button or outsourcing the entire process.
• Crucially, I have never purchased Pinterest followers or spent any money on promoted Pins. My growth is 100% organic, a principle I strongly advocate for.
• My Pinterest account’s remarkable expansion from 22,000 to 100,000 followers was achieved within the last two years, demonstrating the effectiveness of these organic strategies.
• While my journey offers a powerful blueprint, it’s important to remember that individual results may vary. Every blogger’s path is unique, and adaptation is key.
• If you’re prepared for a rewarding challenge and eager to significantly increase your earning potential, then you absolutely can achieve similar results. Doubling your page views, as I experienced, directly correlates with a substantial increase in ad revenue.

Laying the Foundation: Essential Tools for Pinterest Follower Growth

Before implementing advanced strategies, ensure you have these fundamental elements in place to maximize your Pinterest potential and drive blog traffic effectively:

1. A Pinterest Business Account: While seemingly obvious, it’s a critical starting point. Ensure your account is set up as a business profile, not a personal one. This unlocks vital analytics, rich pins, and other features essential for understanding your audience and optimizing your strategy.
2. A Robust Website Connected to Pinterest: Your blog or website serves as the ultimate destination for your Pinterest traffic. It must be properly connected and verified on Pinterest to establish legitimacy and enable accurate tracking of clicks and conversions.
3. A Tailwind Account: Tailwind is an indispensable scheduling and analytics tool for Pinterest (and Instagram). If you’re new to blogging, this might be unfamiliar, but it’s a game-changer for efficiency and reaching a wider audience. You can start a Tailwind account here to streamline your pinning process.
4. A Smartphone: This isn’t just for convenience; a smartphone is incredibly helpful for implementing a key daily strategy, which I’ll detail later. Its portability allows for consistent engagement no matter where you are.
5. An Ad Network Partnership: If your ultimate goal is to monetize your blog traffic, joining a reputable ad network is crucial. As your Pinterest following and page views grow, an ad network like Mediavine (my recommendation) will help you convert those impressions into significant revenue.

The Direct Correlation: How Pinterest Drives Page Views and Blogging Revenue

Understanding the “why” behind growing your Pinterest followers is paramount if you’re aiming to significantly increase your blogging income. The connection is direct and powerful:

• Increased Pinterest followers directly translate to more page views for your blog. This assumes, of course, that you are consistently creating compelling, high-quality content that your audience is eager to consume.
• More page views lead to a higher volume of ad impressions. For bloggers monetizing through advertising, more impressions directly equate to more ad revenue.
• It’s a simple, yet highly effective, chain reaction: Engage on Pinterest, attract more readers, and earn more money.

Still skeptical about the dramatic impact Pinterest can have on your blog’s performance? Let’s look at the undeniable evidence of how my Pinterest traffic surged over the past two years, demonstrating the immense potential for growth.

My intentional shift into a “high gear” Pinterest strategy in January 2017 marked the beginning of a significant upward trend. The results in January 2018 were nothing short of spectacular, showing a truly dramatic increase in traffic driven directly from Pinterest.

Now, let’s examine how this surge in Pinterest followers and traffic directly correlated with a substantial increase in overall blog page views.

Here’s a snapshot of my 30-day page view performance in 2016, which served as my baseline before implementing my intensive Pinterest strategy.

Compare that to the same 30-day period in 2017, after the initial phase of implementing my new Pinterest growth tactics.

And finally, here are the page views for the identical 30-day span in 2018, showcasing the compounding effect of my sustained Pinterest efforts.

As these visuals clearly demonstrate, the most significant surge in page views occurred after the first year of dedicated work on increasing my Pinterest followers. However, it’s crucial to acknowledge that I simultaneously elevated the quality and volume of my blog content, creating a synergistic effect.

I more than doubled my page views from the initial baseline to the end of the first full year of this focused strategy. Subsequently, I nearly doubled my page views again from the first year to the second, as evidenced by the consistent upward trajectory in the statistics.

• It’s imperative to understand that this growth strategy is not a “set it and forget it” solution. You cannot allow your blog to remain stagnant. To sustain and amplify your Pinterest followers and traffic, you MUST consistently add fresh, valuable content and actively pin that new content to Pinterest on a regular basis.

My Proven Blueprint: A Step-by-Step Guide to Exploding Your Pinterest Followers

This is the detailed methodology that propelled my Pinterest account from 22,000 to over 100,000 followers in just two years. Each step builds upon the last, forming a powerful, organic growth engine.

1. Consistent Creation of High-Quality Blog Content: Pinterest thrives on fresh, valuable content.
   1. Publish Regularly: I consistently published at least three new blog posts each week. During the latter six months of the second year, I intensified this to five new posts weekly.
   2. Define Quality Content:
      1. Audience-Driven Topics: Focus on topics or recipes that resonate with your audience. Use Google Analytics to identify your most popular posts and create more content around those successful themes, offering diverse angles and perspectives.
      2. Substantive Length: Each blog post should be a minimum of 600 words. Shorter posts (like 300 words) are generally no longer sufficient for strong SEO and user engagement.
      3. Strategic Internal Linking: Seamlessly interlink new blog posts with other related, high-performing articles on your site. This boosts SEO, keeps readers engaged longer, and helps distribute “link juice” across your content (e.g., see the “looking for other holiday recipes” section at the bottom of this post for an example).
2. Crafting Multiple Optimized Pinnable Images for Each Blog Post: Visual appeal is paramount on Pinterest.
   1. Vertical Orientation: Always create clear, high-quality vertical photos. These perform significantly better in the Pinterest feed than horizontal images.
   2. Engaging Text Overlays: Add compelling text to at least half of your vertical images. This text should clearly communicate what viewers will learn or gain by clicking through to your blog post, acting as a mini-headline.
   3. Quantity is Key: Don’t just create one pin. For instance, on this post, you’ll find seven distinct vertical pinnable images, plus an additional long pin strategically hidden within Social Warfare settings, which appears when visitors click the Pinterest share button.
   4. Revitalize Old Content: Go back to your most popular existing posts and add fresh, vertical pinnable images. Pin these new images to give older content a renewed boost.
      1. Do NOT Delete Old Images: To preserve any existing SEO value, do not delete older images. Instead, hide them from visual display on your post while keeping them in the HTML.
         1. HTML Code for Hiding Images: Insert this code around your old image’s HTML:
            (your old image code will be here)

         2. After implementing this code, switch back to your visual editor. The image will disappear from view, but it will remain in your page’s code, ensuring you don’t lose SEO benefits associated with it.
3. Strategic Use of Hashtags in Pin Descriptions: Hashtags are crucial for discoverability on Pinterest.
   1. Maximum 10 Hashtags: You can add up to 10 relevant hashtags to the Pinterest description information (often found in the title attribute section or directly in the Pinterest description field).
   2. Relevance is King: Only use hashtags that are directly relevant to your pin’s content and that people are likely to search for (e.g., #crockpotrecipes, #beefrecipes, #macaroniandcheese are excellent examples for food content).
4. Manual Pinning of Every New Image to Your Own Personal Pinterest Board: This initial step is vital for signaling relevance to Pinterest.
   1. First Pin to Your Primary Board: For example, I would navigate to my Instant Pot recipes page, click the Pinterest share button, and pin the optimized long image directly to my main “The Typical Mom Pinterest board” first.
      1. Pinning to your own strong, niche-specific board first helps the Pinterest algorithm understand the content and its relevance, strengthening your board’s authority.
   2. Pin All Vertical Images: Subsequently, pin every single vertical image from your new blog post to your own relevant boards. You can space these out throughout the day or pin all three at once if time is limited.
5. Scheduling Pins in Tailwind to Related Boards and Group Boards: Automate and broaden your reach.
   1. Tailwind Browser Extension: Install the Tailwind desktop browser extension. When you’re on your new blog post, simply click the extension button, and all pinnable images from that page will appear.
   2. Batch Scheduling: On Apple desktops, hold the Command key (Ctrl on Windows) and click to select all the vertical images you wish to schedule through Tailwind.
   3. Maintain Descriptions and Hashtags: Before scheduling, ensure each selected image retains its descriptive text and relevant hashtags. Sometimes, you may need to re-copy and paste this information.
   4. Utilize Board Lists: If you haven’t already, set up “Board Lists” in Tailwind (e.g., “Instant Pot Recipes,” “Holiday Desserts”). These are huge time-savers, allowing you to schedule a pin to multiple relevant boards simultaneously.
   5. Set Optimal Intervals: Choose a time interval (e.g., 1 day apart) so your pins are distributed strategically over time, rather than all going out at once.
6. Consistently Filling Your Tailwind Schedule: A full schedule ensures continuous visibility.
   1. Strategic Content Distribution: Beyond new posts, revisit your popular blog posts and schedule pins from them. This keeps your evergreen content circulating.
   2. Leverage Pin Inspector: Go to Tailwind’s Pin Inspector, which shows your best-performing pins. Click “Re-Schedule this Pin” for at least the first page of results. These are proven winners, so get them back into your schedule!
   3. Weekly Schedule Check: Set a weekly reminder to check your Tailwind schedule. The goal is to keep it consistently full, ensuring a steady stream of content reaches your audience. The exact number of pins per day is subjective; I personally aim for about 50 of my own pins daily.

The Game-Changer: The Power of Daily “Live Pinning” for Rapid Growth

While Tailwind excels at automation, what truly accelerates follower growth and provides an unparalleled advantage is consistent, daily “live pinning.” This is the essential ingredient for truly rapid expansion.

Once you’ve implemented the foundational steps above and are ready to commit fully, this method is undoubtedly how to gain followers at an accelerated pace. It’s absolutely necessary if you aspire to achieve significant growth.

• You MUST live Pin Every. Single. Day. This isn’t optional for rapid growth.
• My strategy involved not just once a day, but live pinning three times daily.
  • While this might sound like a significant time commitment, each session takes approximately 5 minutes. That’s a mere 15 minutes total per day. This small investment of time is incredibly effective for cultivating a larger audience, which directly translates to more page views and, consequently, increased blog revenue.

How to Execute Effective Live Pinning on Pinterest

Here’s the breakdown of my daily live pinning routine:

• Leverage Your Smartphone! This is key for efficiency and consistency.
  • Pin On-the-Go: A smartphone allows you to maintain your three daily live pinning sessions consistently, regardless of your location.
  • Quick Pin Count Access: On mobile devices, you can quickly see the total pin count for each pin, enabling rapid identification and re-pinning of high-performing content. (Note: Pinterest’s interface frequently updates. While pin counts used to be visible directly on the activity tab, you might now need to click into the pin to see this detail. This functionality may revert in the future.)
  • While desktop pinning is possible, I find the mobile experience faster and more convenient, especially since my phone is always with me.
• Access Your Pinterest Account and Navigate to the Activity Tab:
  • The Activity tab is available on both mobile and desktop interfaces (a desktop screenshot is provided below for reference).
  • Identify High-Performing Pins: Scroll through your Activity feed and actively seek out pins with a large number of repins (indicated by the pink arrow in the graphic below). Re-pin these highly successful pins to your relevant boards and/or relevant group boards.
    • If you don’t immediately see many pins with 50+ repins, focus on those with the highest counts you can find; their engagement will likely grow over time.
    • Alternatively, or in combination, visit your own boards and identify high-performing pins there to re-pin. I typically combine both methods during my three daily sessions to ensure I’m distributing a variety of high-quality pins.
    • If you’re ever struggling to find good content, simply go to your own boards and scroll down significantly – you’ll always uncover excellent pins that are worth re-pinning.
    • For each live pinning session, aim to re-pin approximately 10 of these top-performing pins.
• Next, go to your main Pinterest feed and select an additional 10 pins that are not your own. This keeps your feed diverse and signals active engagement with the broader Pinterest community.
• You’ve now completed one of your three daily pinning sessions.
  • Commit to this method seven days a week without fail. While I occasionally eased up during vacations, sticking to this schedule is crucial. Remember, it’s just 15 minutes out of your entire day – a small time investment for significant returns.

To summarize and provide a clear, actionable reminder of how to exponentially grow your Pinterest following, let’s break it down into these concise steps:

• Consistently Publish New, High-Quality Content: Aim for 3-5 new blog posts each week, ensuring they are valuable, well-researched, and sufficiently detailed.
• Create and Share Multiple Pinnable Images:
  • For every new blog post, design several eye-catching, vertical images with clear text overlays.
  • Initially, pin these new images directly from your blog to your own most relevant Pinterest board.
  • Utilize your Tailwind account to schedule these pins to other related boards and group boards.
  • Maintain a full Tailwind schedule at all times, ensuring a continuous flow of high-quality content across diverse boards.
• Implement Daily Live Re-Pinning:
  • Perform three “live re-pinning” sessions each day, spending about 5 minutes per session.
  • During these sessions, re-pin approximately 10 of your best-performing pins found via your Pinterest Activity tab or your own boards.
  • Additionally, re-pin about 10 high-quality pins from other bloggers directly from your main Pinterest feed.
• Repeat Consistently: The power of this strategy lies in its consistent execution over time.

Your journey to exponential Pinterest growth and increased blogging revenue starts now. By diligently following these strategies—prioritizing high-quality content, optimizing your visuals, leveraging intelligent scheduling tools like Tailwind, and committing to consistent daily engagement—you too can achieve results as impressive as doubling your followers and page views. This isn’t a pipe dream; it’s a proven path that requires dedication, but promises significant rewards. Embrace the challenge, apply these techniques, and watch your Pinterest presence and blog income soar!